The interrelation between a group of people and the happenings for them on this marketing and consumer bonanza of a day tie a complicated knot, untangled throughout an entertaining romantic comedy.
Valentine’s Day involves a cleverly constructed plot, using simple but relatable life situations including adultery, virginity, single life, work, sexuality, national service and how can we forget, love. It’s a wonder how all of these themes are engaged without an equally busy screenplay, but a casual ‘fly on the wall’ approach gives the viewer the chance to look in on the excitement.
Ashton Kutcher’s sweet and loveable character manages busy inner city florist Sienna Bouquet. His and Jennifer Garners’ character friendship forms around the florists business for the day and the basis for the sequential fateful events to expand. Quite a condensing of topics means none are delved into in great detail, but for a light hearted movie, it’s a welcome attribute as it allows things to move along at a sustainable pace.
The appeal of such a large ensemble ensures the viewers attention due to variety and recognition. Valentine’s Day could be likened to the similarly star-studded Love Actually, but it bears that American shine that sparkles from atop the Los Angeles hills Hollywood sign.
Possibly not the kind of movie your typical action, thriller patron would attend, but with such a broad range of topics involved may locate an empathetic spot. Surprisingly, the film caters to singles as it explores how they deal with the saturation of love enforced on this day, and it is in the honest treatment of those in loving relationships that make them all the more believable. Having the appeal to draw in both couples and singles widens the film’s target audience and will help it succeed at the box office.
Verdict:
A fun, easy-going film with a certain cheesy charm, which as its title claims, simply recounts the events that occur one Valentine’s Day.